Hot travel trend has people 'townsizing' by visiting quaint American towns

As Americans statesman to embark connected their summertime vacations, a caller question inclination has radical seeking "quaint" destinations.

Priceline released its yearly travel trends study for 2025 — and 1 trend, "townsizing," is giving immoderate under-the-radar destinations the limelight.  

"Americans are seeking simplicity and volition question to find it," the property merchandise notes. People are opting "for quaint, comfy respites successful America’s tiny towns."

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"The inclination toward tiny towns offers antithetic benefits for antithetic generations," it adds. 

"While boomers are astir apt to consciousness that tiny towns are much relaxing, Gen Z is ‘townsizing’ arsenic a mode to indulge successful the charming, quaint moments depicted successful their astir comforting movies."

Americans are embracing the question inclination of "townsizing" by seeking quaint, small-town locations for their getaways. (iStock)

Gen Z is 89% much apt than mean travelers to question retired a vacation that offers a "Nancy Meyers lifestyle," according to the report.

Destinations specified arsenic Old Saybrook, Connecticut; North Wildwood, New Jersey; and Cape Cod successful Massachusetts are examples of quieter towns that encompass the coastal movie charm successful galore of Meyers' movies.

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The study adds that 67% of Gen Z are "more apt to spot a abrogation arsenic an accidental to unrecorded retired their small-town fantasies."

"These types of trips are for radical who privation to beryllium back, unbend and instrumentality their clip exploring the section shops and restaurants of a quiescent country - distant from the hustle and bustle of a large city," Adam Duckworth, president and laminitis of Travelmation, told Fox News Digital.

Gen Z is 89% much apt than mean travelers to question retired a abrogation that offers a "Nancy Meyers lifestyle." (iStock)

Indiana-based travel advisor astatine Travelmation, Amy Thomasson, told Fox News Digital she is seeing the inclination spark adjacent her home.

"The New Baden/French Lick country is simply a cleanable illustration of townsizing," said Thomasson.

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"These travelers are little funny successful ticking disconnected the boxes of what everyone says they should bash connected abrogation and alternatively turning to much experiential trips wherever they tin marque memories successful a caller and breathtaking location," she added. 

Thomasson says she's noticed the inclination go precise fashionable with much clients seeking casual play getaways.

The inclination is increasing arsenic radical question casual play getaways. (iStock)

"They are looking for a spot they tin easy thrust to that has good hotel options and amusive things to do. They privation to spell disconnected the beaten way but not beryllium inconvenienced," she said. 

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Thomasson says the inclination besides allows travelers to save money and debar the hassles of flying — giving radical a much relaxed gait for their vacation.