Liverpool kit launch in 10 pictures as Reds get huge $400M boost from new Adidas deal

Today, a 10-year partnership between Liverpool FC and the German sports giant, Adidas, begins. And the home and away jerseys for the 2025/26 campaign have now been officially unveiled.

After a delay while the Nike arrangement was concluded, Adidas has taken over as Liverpool's kit manufacturer in a deal that was confirmed back in March of this year. Supporters can now buy the new strips, which will be worn by the players for the first time in the Anfield double-header against Athletic Club on Monday.

This is the third time that Liverpool has worn Adidas shirts. It first happened between 1985 and 1996, and then again from 2006 to 2012. During those periods, the Reds won three top-flight league titles and three FA Cups, and will hope to build on that record soon.

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Liverpool is said to be guaranteed around $400M from the agreement across the next decade, with on and off-field bonuses on top of that.

Here, Liverpool.com has taken a look at some of the best pictures to come out of the launch, getting up close to the designs. The main thing, of course, is that the Reds perform well when they are wearing it!