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Liverpool reportedly raked in over $30 million last season after being chosen for live Premier League television coverage on 30 separate occasions.
Top-flight clubs receive a 'facility fee' for each live match they participate in and, as reported by The Times, the Reds bagged $33.5 million last season due to having 30 matches televised; the highest number for any club.
The report further suggests that Liverpool could pocket even more cash in the forthcoming season - which will no doubt come as a big boost amid this summer's transfer spending spree - with the Premier League's new television deal set to broadcast an additional 70 matches a season live in the UK. As part of this change, every top-flight match will be televised live except those kicking off at 3pm on a Saturday.
The Premier League's fresh television deal commences next month, and Liverpool will start the new season with a home game against Bournemouth on Friday, August 15, which is slated to be broadcast live on Sky Sports.
Arne Slot's team clinched the Premier League title last season and, during the 2023/24 campaign, the Reds were the most-watched Premier League club worldwide.
Independent data from Nielsen reveals that Liverpool had a cumulative audience of 471 million for all 38 league games.
The yearly results also revealed a seven per cent increase in the Premier League's season-on-season viewership, with the most significant growth seen in international markets such as China (+373 per cent) and the USA (+42 per cent). This included a record-breaking live audience of 2.28 million in America for Liverpool's match against Arsenal in December 2023.
It was also confirmed last month that Liverpool had once again achieved the highest social engagement in the Premier League for the second consecutive season.
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Data from Blinkfire Analytics showed that the Reds racked up nearly 1.7 billion engagements across all platforms during their 2024/25 title-winning campaign. This was a 10 per cent increase on the previous season and 45 per cent more than the second-most-engaged club this season.
Liverpool also continued to be the most-watched Premier League team on social media, amassing 13.3 billion video views across all platforms.
* An AI tool was used to add an extra layer to the editing process for this story. You can read the original story in the Liverpool ECHO by clicking here.
English (US) ·