Sole 24 Ore: Milan reach all-time high with over €100m in sponsorship revenue

For the first time in their history, AC Milan can count on over €100m in sponsorship revenue in a single financial year, as highlighted by a report. 

While the performances haven’t always been brilliant on the pitch, with last season especially being a big struggle, Milan have made great strides on the corporate side of things. Indeed, they have worked hard on leveraging the brand as much as possible.

According to a report from Il Sole 24 Ore, as cited by MilanNews, Milan can now count on over €100m in sponsorship revenue. It’s the first time this has happened in the club’s history, going from €80.8m in 2022-23, €90.5m in 2023-24 and €91.1m in 2024-25.

The increase comes from various partnerships signed in the last few weeks, most notably the renewal with Emirates, which will see the airline pay €35m per season to the Rossoneri. In total, Milan now have around 44 partners, as the report concludes.

The CEO Giorgio Furlani and Chief Commercial Officer Maikel Oettle are the key men behind this positive development, having made it their mission to make the most out of Milan’s strong brand. Hopefully, this can also translate into success on the pitch.